OTT App Development: Building In-House vs. Outsourcing – What is Best for Your Business?
When choosing between in-house development and outsourcing for your OTT app, it's crucial to keep certain key factors in mind for your business.
7 Smart TV Features for a Seamless Streaming Experience
Discover emerging opportunities in the Smart TV market. Find out how service providers can leverage enhanced Smart TV features to stay ahead.
5 Customer Retention Strategies for OTT Platform
Learn key OTT platform retention strategies to boost viewer engagement and loyalty.
What is A Subscription Business Model Revolutionizing the Streaming Industry
Explore the impact of the subscription business model on the streaming industry and beyond in our comprehensive article.
Exploring YouTube Alternatives: Expand Your Video Content Strategy in 2024
Discover the ideal platform to meet your content requirements in 2024. Explore well-known alternatives to YouTube!
The power of video analytics: optimize video content with data
Learn how video analytics measures ROI, improves user experience and enhances content strategy!
How to build a personal brand through video: 5 tips for content creators
Strengthen your personal brand with video content with these 5 key tips. Establish a sincere connection with your audience!
The end of Roku Direct Publisher channels: explore future alternatives
Discover the impact of Roku's discontinuation of Direct Publisher channels and explore robust alternatives.
The Future of Viewing: Sports Streaming Services
Discover how the digital era shapes the ever-growing sports industry under the influence of sports streaming services.
Highlights from IBC 2023: exploring the latest trends
Delving deep into the latest news and trends from IBC 2023, we present you with a recap of the most buzzing topics!
The evolution of streaming channels: introducing FAST channels
Have you discovered FAST channels? They're popular platforms offering free content access and valuable advertising opportunities.
Better Software Group Integrates Axinom Mosaic to Strengthen OTT User Experience
Axinom and Better Software Group, experts in media solutions, announce the integration of Axinom Mosaic into BSG's OTT platform.
Green streaming: a guide to sustainable development
The media industry is taking steps to set sustainable development standards. Learn how to implement eco-friendly practices in your businness.
Join us at IBC 2023
We are thrilled to announce that Better Software Group will be present at IBC 2023, one of the most influencial events for global media industry.
The Importance of UX in HbbTV app development
HbbTV plays a significant role in the interactiveness and content enrichement. Care for UX makes it shine, but why?