How We Got Our Automatic Content Enrichment Patented – The Full Story


With the Automatic Content Enrichment (or ACE) project, we wanted to offer a solution which would address the problem signalled to us by many of our business partners offering video streaming services and monetizing their content on the internet.…

Better Software Group Contributes to Huawei’s Cast+ feature


Due to health and safety considerations associated with the increased risk of COVID-19 contamination, the Huawei DEVELOPER CONFERENCE 2020 was held only for a limited audience at the company’s headquarters in Songshan Lake in Dongguan, China between…

Huawei DEVELOPER CONFERENCE 2020


Huawei DEVELOPER CONFERENCE 2020, codenamed Together, was an event the company held this year not only to announce new hardware products but also to provide a valuable update for their growing developer community.  The event was held between 10th to…

Launching Your Own Roku Channel – A Quick Step-by-step Guide


Roku is one of the most popular media boxes on the market today. With over ten million devices sold, the platform is well bound to become the leading streaming device on the planet, and a platform to be reckoned with in terms of presence. Building…

Would You Rather Quit Beef for Life or Never Watch Netflix Again? How Streaming Affects Climate Change


Canceled holiday trips, postponed music festivals, closed cinemas, lost jobs, suspended contracts and stringent social distancing rules in full swing – these are just a few examples of the grim consequences of COVID-19. The virus has spared no one,…

Swirling Rumors Around the Newest Chromecast – What to Expect


The first-generation Google Chromecast launched on July 24, 2013, and almost immediately took the video streaming market by storm. With over 55m units sold around the world to date, this simple dongle may very likely be the most successful hardware…

OTT and Sports = A Match Made in Heaven?


The internet has enabled completely new ways to deliver high resolution content and allowed better advertising opportunities for publishers and advertisers alike. But over-the-top (OTT) platforms gain popularity also because they are redefining…

Clutch Awards: Better Software Group Named Top Poland Developer


We're excited to announce that Better Software Group has been named a leader in Clutch's report on the TOP B2B companies in Poland! At Better Software Group we specialize in custom TV apps and UX/UI design for multiple platforms and all types of…

Better Software Group Proudly Joins The Mixpanel Collective


Founded by Suhail Doshi and Tim Trefren in 2009, Mixpanel is a self-serve analytics platform that supports data-driven decision-making for digital products. It offers web and mobile application developers a way to track and better understand the…

Lockdown Streaming – How The Virus Shapes Viewing Habits


Understanding the viewing habits of modern users is a prerequisite to correctly catering to their needs. Much has changed since people watched their favorite shows and daily news on linear TV, regularly gathering in front of the screen (or, shall we…